Arca: From muscle house to including community.

Crossfit Copenhagen was the first company to take crossfit to Denmark. It was a big success, but somehow the success made the company lose it’s original purpose with starting it all. That's why we made a transition from CrossFit Copenhagen that had become focused on protein and heavy weights to Arca an inclusive community with the purpose of making the world healthier and stronger.

  • Visual Identity
  • Content Production
  • Brand Strategy
  • Concept Development
  • Graphic Design